2M

Yesterday, I crossed 2M views on LinkedIn in 2024 and I'm about 850,000 views ahead of where I was last year.

Building a community and professional brand on LinkedIn has been nothing short of life changing.

I've been thinking about how to share more directly about how to grow on LinkedIn. For now, I'll leave it at this:

Authenticity resonates.

Sure, I recommend that you post consistently, but what really matters is that you are honest and true to yourself.

People want to know the real stories--challenges, wins, what you truly believe and think--and everything in between.

And: the more you post, the more comfortable and braver you'll become. So, if you're on the fence about LinkedIn, get off it! You won't regret it.